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How to sell clothes on Taobao live broadcast?

| 1Person Answer

现在很多商家和主播都喜欢开直播,并且在淘宝直播的过程中为粉丝介绍一些商品并且引导粉丝下单购买,那么直播卖衣服需要怎么操作 有什么技巧吗

1.其实在直播的过程中会时不时的有很多新用户进入直播间,有些可能是之前的老粉,有些用户也可以是第一次进入该主播的直播间,所以主播尽可能的和每一个进直播间的用户打招呼问好,并且向新粉丝介绍自己。

2.那么在直播卖衣服需要怎么操作才能够卖出更多的服装呢 主播需要针对服装的设计或者面料进行详细的介绍,最好是进行试穿,这样用户才可以更直观的看到上身效果的好坏。

3.为了调动直播间的气氛,在直播卖衣服需要怎么操作呢 首先主播可以在第一个阶段详细的介绍服装的具体参数,然后就可以搞一些互动环节来调动气氛和活跃度,比如抢红包游戏或者有问有答游戏等等,接着再推销服装。

4.直播卖衣服需要怎么操作才能够保证人气呢 因为用户都是在空闲的时候才有机会用手机观看直播,所以为了确保能够更多的用户可以看到并且进入直播间,建议主播先确定好时间是否合适,最好是选择在周末或者比较空闲的时间点。

5.并且每场直播的总时长最好是在四个小时以上,在整个直播的过程中,主播要全程保持很好的亲和力,微笑有礼貌的和粉丝进行互动,并且及时的回复粉丝提出的每一个问题。

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Nowadays, many merchants and anchors like to broadcast live, and introduce some products to fans during Taobao live broadcast and guide fans to place orders and buy. So how to sell clothes on live broadcast? Are there any tips?

1. In fact, during the live broadcast, many new users will enter the live broadcast room from time to time. Some may be old fans before, and some users may enter the live broadcast room of the anchor for the first time, so the anchor will greet every user who enters the live broadcast room as much as possible and introduce himself to the new fans.

2. So how to sell clothes on live broadcast in order to sell more clothes? The anchor needs to give a detailed introduction to the design or fabric of the clothes, and it is best to try them on, so that users can more intuitively see the effect of the upper body.

3. In order to mobilize the atmosphere of the live broadcast room, how to sell clothes on live broadcast? First, the anchor can introduce the specific parameters of the clothes in detail in the first stage, and then you can do some interactive links to mobilize the atmosphere and activity, such as grabbing red envelope games or question-and-answer games, and then promote the clothes.

4. How to ensure popularity when selling clothes live Because users only have the opportunity to watch live broadcasts on their mobile phones when they are free, in order to ensure that more users can see and enter the live broadcast room, it is recommended that the anchor first determine whether the time is suitable, preferably on weekends or at a relatively free time.

5. And the total duration of each live broadcast should be more than four hours. During the entire live broadcast, the anchor should maintain a good affinity throughout the whole process, interact with fans with a smile and politeness, and respond to every question raised by fans in a timely manner.

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