1 For Taobao sellers, increasing average order value is very important, but making up for the order value is also a very critical part.

2 There are many ways to make up for the order value, such as recommending combinations, limited-time promotions, discount combinations, etc., but the most important thing is to make customers feel that they are getting good value for money, thereby increasing their trust and loyalty.

3 In addition, Taobao sellers can also increase average order value and make up for the order value by increasing product variety, improving product quality, and improving after-sales service.