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How come the number of visitors has decreased after Taobao has upgraded its tier?

| 3Person Answer

访客下降可能并不是升级淘宝店铺的唯一原因因为除了店铺升级外,访客下降可能还有其他原因,例如店铺所售商品流行度不高、关键词匹配不准确、竞争对手的价格更优惠等,这些都可能影响到客流量。而店铺升级只是优化店铺运营的一个环节,可能不会一下子就带来明显的人流量增长效果。此外,淘宝平台的运营规则和推广方式也经常发生变化,熟悉平台运营规则和灵活应对新政策可能更有利于店铺的流量增长。因此,要提高淘宝店铺的流量,需要全方位地考虑问题,不断优化店铺的运营及推广策略,以及根据市场需要不断地更新店铺的商品与服务,从而吸引更多的访客。

Professional answer

P

电商运营

淘宝天猫运营知识,电商资讯,电商干货(美诗妮运营-琪琪)

The decrease in visitors may not be the only reason for upgrading the Taobao store because in addition to the store upgrade, there may be other reasons for the decrease in visitors, such as the low popularity of the products sold in the store, inaccurate keyword matching, and more favorable prices from competitors, which may affect customer flow. Store upgrades are only one part of optimizing store operations and may not bring about a significant increase in traffic all at once. In addition, the operating rules and promotion methods of the Taobao platform often change. Being familiar with the platform's operating rules and being flexible in responding to new policies may be more conducive to the growth of store traffic. Therefore, to increase the traffic of Taobao stores, it is necessary to consider the problem in all aspects, continuously optimize the store's operation and promotion strategies, and continuously update the store's products and services according to market needs, so as to attract more visitors.

聊电商

聊电商,互联网老兵,和你聊点互联网、电商、科技的那点事

The phenomenon is abnormal because Taobao upgrades generally mean that the store's level has been improved, and accordingly, the store's exposure and discounts will increase, making it easier for visitors to be interested, so the number of visitors should increase. However, if the number of visitors decreases, it may be because there are problems with store management after the upgrade, such as unclear product descriptions, too high shipping costs, poor after-sales service, etc., which affect the visitor's purchasing experience, resulting in a decrease in visitors. In addition, it may also be because the store's positioning and target customer base have changed after the upgrade, and the users attracted are no longer the original visitors, resulting in a decrease in the number of visitors. If you want to solve this problem, you can adjust the store's business model, improve the quality of goods and services, and re-define the target customer base for precision marketing.

鸣格电商

用技术驱动服务,让电商更简单!

First, it may be that Taobao's algorithm update caused the store's ranking to drop. Taobao often updates the search ranking algorithm, which may affect the visibility of the store, resulting in a decrease in the number of visitors.

Secondly, there are problems with the store's product quality or service quality, which may lead to consumer loss and affect the number of visits.

In addition, fierce competition is also one of the reasons for the decline in visitors. If other stores in the same industry begin to pour in, the competition will become more intense, which may cause your visitor base to be lost.

Finally, changes in the market environment and seasonal demand will also affect the number of visitors. Therefore, when you find that the number of visitors to your Taobao store has declined, you need to carefully analyze the reasons and take corresponding strategies in time.

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