To do Taobao live broadcast well, first of all, we need to have content and products that attract the audience, maintain a professional image and good interaction during the live broadcast;

Secondly, we need to pay attention to details such as the layout and background of the live broadcast room to enhance the viewing experience; finally, we need to frequently update the live broadcast content, maintain interaction with the audience, and increase the popularity and attention of the live broadcast. At the same time, we need to pay attention to the operation and marketing strategy of the live broadcast room, make good use of Taobao's marketing tools, and improve the conversion rate of the live broadcast. Only by constantly learning and accumulating experience can we do Taobao live broadcast well.