Create online malls and explore new online business methods

Tmall, JD.com, Taobao, Pinduoduo, Suning, Dangdang, each of these platforms has its own characteristics. Bookstores can open online malls based on actual conditions and conduct various marketing activities to sell goods. You can also create your own e-mall and conduct online marketing more freely.

The development of big data and the Internet has brought survival pressure to physical bookstores, but it has also brought space for development. As long as physical bookstores can expand their sales territory through various channels of online marketing, they will be able to win more room for development in the Internet era.