The operation of JD.com's book category can be carried out from the following aspects:

1. Product selection and supply chain: Select high-quality books to ensure product quality. Cooperate with many publishers and suppliers to optimize inventory management and supply chain systems and improve product turnover.

2. Store decoration and display: Create professional and beautiful store pages with clear classifications to facilitate users to browse and purchase. Use pictures, videos and other forms to display book content to increase the attractiveness of products.

3. Marketing and promotion: Use JD.com platform resources to carry out various marketing activities, such as limited-time purchases, discounts, coupons, etc., to attract users to buy. Promote through social media, short video platforms and other channels to expand brand influence.

4. Customer service: Provide professional pre-sales, in-sales and after-sales services, answer user questions and ensure shopping experience. Establish and improve the customer relationship management system to maintain customer satisfaction.

5. Data analysis and operation strategy: Analyze user behavior data, understand purchasing needs and trends, and adjust product strategies and marketing activities. Formulate corresponding operation strategies according to seasonality, holidays and other nodes to increase sales.

6. Warehousing and logistics: Establish an efficient warehousing management system to ensure the freshness of books and service quality. Optimize logistics and distribution processes to improve delivery speed and accuracy.

7. Evaluation and word of mouth: Encourage users to actively post orders and evaluations, optimize evaluation management, and maintain word of mouth. Actively respond to user evaluations and improve products and services.

8. Continuous optimization: According to market changes and user needs, continuously optimize products, services and marketing strategies to enhance store competitiveness.

Through the above strategies, JD's book category can achieve good operations, increase sales and user satisfaction. At the same time, attention should be paid to complying with platform rules to ensure compliance with regulations.