You need to plan operations based on your product. Most people who use facial masks are women, so the articles published on the WeChat public account need to be related to your product.

For example, introduce the benefits of using the facial masks you sell and the ingredients of the masks. Don't publish a lot of advertisements. Even if your product is good, users will not like it. If you have no experience in operation, you can find a macro brand planner to communicate with, and they can help you solve unnecessary troubles.