它是一种全新的关键词整包购买的方式,会基于商品的核心卖点、热门的主题,还有热点以及具有行业特色的场景,进行关键词的挖掘、拓展,最后整合成词包的形式。
核心有两个词包
一、新增卖点词包:基于产品的核心卖点推荐出黑盒词包,帮助商家获取流量。
二、新增捡漏词包:基于行业/时段去挖掘洼地流量,寻找大盘竞价洼池,帮助商家低价引流。
It is a new way to buy keywords in a package. It will mine and expand keywords based on the core selling points of products, popular topics, hot spots and scenes with industry characteristics, and finally integrate them into word packages.
There are two core word packages
1. New selling point word package: recommend black box word packages based on the core selling points of products to help merchants obtain traffic.
2. New leak-picking word package: mine low-lying traffic based on industries/time periods, find large-market bidding pools, and help merchants attract traffic at low prices.