Even if you buy a Tmall store, you need to operate daily maintenance, but for a family, it is a lot. Although it is different from offline store management, you also need to maintain the store online. Only by maintaining the store well can you get more customers to pay attention to it. How to maintain it and then learn.

Daily operation of Tmall stores should be played with scientific methods

1. Master the key points of buying Tmall stores and maintain them, and experience business

1. First of all, you must do a good job of positioning the entire store, a general direction. To separate the goods, please work hard on the pictures and Taobao baby details page. As long as you can do the main picture and the details page well and make them as beautiful as possible, it will be much more convenient to sell similar products at a high price in the later stage. The baby must repair the defects of the product itself and reflect the product's advantages and selling points in order to achieve continuous transactions.

2. In the details, show and maintain the basic sales of buyers, mainly show the through train and brush, and choose some good buyers to display details on the homepage to imitate. Pay attention to industry dynamics: Maintaining corporate stores that do not pay attention to industry dynamics will die quickly, so as to avoid penalties or refunds for buying Tmall stores due to improper operation, and preventing the comprehensive weight of the repair shop's indicators from decreasing are all our jobs.

Do a good job in product positioning and brand positioning, and clarify your own product advantages

Second, the attitude of customer communication should be good, so that users can stay in your store as much as possible

Customer ratings and ROI indicators, as well as the relationship between the store and the store in handling after-sales seriously, must be patient and humble. Otherwise, refunds will not benefit the seller, and will eventually affect the operation of the product ranking. Try to make the user's shopping stay time as long as possible, so that we can give buyers more choices, and at the same time, it will be easier to get orders.

Persist in the activities of new products, once the activities are good, more activities can be quoted. As long as the store quotes activities as much as possible, because activities can increase weight and bring sales effects visible to the naked eye, most companies are willing to participate in activities because it is worth it. / p>

Third, try to participate in activities as much as possible, and control the budget

If the money is not enough, choose a small channel for promotion, there is a chance to be free, don't waste more corporate money, choose the right input channel, and even spend money to get back to this point quickly, such as the popular live broadcast now, many people will ask for favor for the famous anchor product promotion, and the profit is back.

There must be periodic adjustments, pay close attention to the dynamics of opponents at any time, adjust your own strategy, don't be trapped in the past, observe the changes in the outside world, which will give you a lot of inspiration, at least you can get more new ideas and concepts, and using the store management method can bring good results.

The life of each type of product is different, so when the product life cycle is about to end, you can replace the old product with a new product, otherwise it is easy to kill yourself, and the traffic is gone. The above is the experience of the customers who have seen the Tmall store. It is very practical. I hope you can take fewer detours and operate your own Taobao store well.