The UV value is a standard for measuring the internal strength of a store, that is, the average value generated by each customer entering the store.

To put it in a popular way, it is very similar to the "per capita value" we talked about in math class in elementary school. So many people come into our store every day, generating a certain amount of turnover, so how much money is the average for each visitor who enters the store? That is, UV value = sales/number of visitors Sales = number of visitors * conversion rate * average customer price So: UV value = conversion rate * average customer price From the formula, we can see that the UV value is related to the conversion rate and average customer price. This is the same as our general understanding that the higher the proportion of consumption of the number of customers entering the store, the higher the average consumption amount per person, and the easier it is to do business. What is the use of looking at the UV value? If the store has a high UV value, it proves that the consumption of customers after entering your store is relatively ideal, that is, you can get more sales with a certain amount of traffic, and of course, the profit will be more considerable! You must know that whether it is offline or online, traffic almost requires a certain amount of promotion investment! Less investment and greater output are always what merchants pursue, so you must definitely improve the UV value of your store!