The following is my reply. Bawang Cha Ji's operating model mainly includes the following aspects: Brand positioning: Bawang Cha Ji positions itself as a high-end tea brand with traditional cultural elements. By providing high-quality tea and special tea drinks, it attracts consumers who have high quality requirements. Quality assurance: Bawang Cha Ji pays attention to the quality and taste of tea. From the purchase, storage, production to sales of tea, there are strict management processes to ensure that every cup of tea can meet the brand's standards. Cultural experience: Bawang Cha Ji's store decoration and tea naming are full of Chinese traditional cultural elements, allowing consumers to feel the charm of Chinese traditional culture while tasting tea. Innovation and development: Bawang Cha Ji does not forget innovation while maintaining tradition, and regularly launches new tea varieties and flavors to meet the ever-changing needs of consumers. Marketing and promotion: Bawang Cha Ji conducts brand publicity and promotion through online and offline channels, such as attracting young consumers through social media, live broadcasts by Internet celebrities, etc., and also opens stores in shopping malls, cinemas and other places to increase brand awareness.