Taobao hot sale is conducted through the following steps:

Selection: Select products with market demand, which can be determined by keyword search and comparison of sales data of different products.

Create details page: The details page is the key factor to attract customers to click and buy. The details page needs to clearly and in detail display the characteristics, functions and quality of the product, highlight the core selling points of the product, and be attractive.

Optimize title and keywords: The title and keywords are the first information that customers come into contact with when searching. Therefore, it is necessary to select keywords that match the characteristics of the product and ensure that the title is concise and includes the main features of the product.

Develop a pricing strategy: Price is an important factor that affects customers' purchasing decisions. A reasonable pricing strategy needs to be developed based on the cost of the product, the price of competitors and market acceptance.

Promotion and marketing: Use promotion tools such as Taobao Express and Diamond Booth to promote and publicize hot products to attract more potential customers. In addition, promotional activities and cross-selling can also be used to increase the exposure and sales of products.

Maintain product reviews and reputation: Good product reviews and reputation can increase customer trust and willingness to buy. Therefore, it is necessary to pay attention to customer reviews, handle problems and complaints in a timely manner, and strive to improve product quality and service levels.

Continuous optimization and improvement: Continuously optimize products and sales strategies based on sales data and customer feedback to meet market demand and improve competitiveness.

It should be noted that Taobao's hot-selling specials are not a one-time process. It requires time and effort, and continuous learning and exploration of new methods to improve sales results.