Taobao will definitely assess the three-minute response rate during the Spring Festival, because the Spring Festival is one of the shopping festivals with the largest sales volume on the Taobao platform, and the number of customer inquiries will also increase accordingly. The three-minute response rate is one of the important indicators for evaluating the quality of sellers' services. It can respond to customers' questions in a timely manner and enhance customers' trust and willingness to buy.

Therefore, sellers need to take their work during the Spring Festival seriously, strengthen the organization and training of the service team, and improve their response capabilities and efficiency. Only in this way can we obtain more orders and customer satisfaction during the Spring Festival, and lay a good foundation for future store development.