Mobile Taobao store operation process mainly includes the following steps:

1. Register a Taobao account: First, you need to register a Taobao account. If you already have a Taobao account, you can log in directly.

2. Real-name authentication: In order to open a store, you need to perform real-name authentication. According to the requirements of the Taobao platform, provide your ID card information, bank card information, etc. for authentication.

3. Download the Taobao Seller Edition APP: After logging in to Taobao, download and install the Taobao Seller Edition APP to facilitate you to manage your store anytime, anywhere.

4. Create a store: Open the Taobao Seller Edition APP, click "My Taobao", and then click "Open a store for free" or "Create a personal store".

5. Read the store opening instructions and agree: Read the store opening instructions, click "I have understood, continue to open a store", find the store opening authentication option and click it.

6. Identity authentication: According to the prompts, use mobile Taobao to scan the QR code for identity authentication.

7. Set up store information: Fill in basic store information, such as store name, LOGO, store introduction, etc.

8. Upload products: Prepare product pictures, details page and other information, and upload products according to the regulations of the Taobao platform.

9. Set product price, inventory, freight and other information: According to factors such as product cost and market price, reasonably set product price, inventory and freight.

10. Choose the right logistics: In order to ensure that the goods reach the hands of consumers smoothly, it is very important to choose a suitable logistics company.

11. Marketing promotion: Use Taobao platform promotion tools, such as direct train, diamond exhibition, Taobao customer, etc., to carry out product marketing promotion, improve store exposure and conversion rate.

12. Customer service and after-sales: Provide high-quality customer service, respond to consumer inquiries in a timely manner, solve after-sales problems, and improve consumer satisfaction.

13. Data analysis and adjustment: Regularly analyze store operation data, such as traffic, conversion rate, sales, etc., and adjust marketing strategies, product pricing and store operation direction according to the data.

14. Continuous optimization: Continuously optimize products, stores and marketing strategies to improve the overall operation level of the store.

The above is the basic process of operating a mobile Taobao store. In the actual operation process, it is necessary to continuously adjust the strategy according to market changes and your own situation to improve the store's efficiency.