For beginners, learning e-commerce operations can be carried out in the following steps:

1. Learn the basics: Understand the basic concepts, processes and common terms of e-commerce operations. You can obtain basic knowledge by reading relevant books and taking online or offline courses.

2. Market research: Understand the needs of the target market, competitors and potential customer groups. By studying market trends and competitors' operating strategies, you can provide useful references for your own e-commerce operations.

3. Online store construction: Choose a suitable e-commerce platform and build your own online store. Learn how to set product categories, edit product information, design online store interfaces, etc.

4. Product operation: Choose products that meet market demand and purchase or manufacture them. Learn how to price products, manage inventory, promote products, etc.

5. Marketing strategy: Learn various e-commerce marketing techniques, such as search engine optimization (SEO), social media promotion, content marketing, etc. Learn how to develop an effective marketing plan to increase the exposure and sales of online stores.

6. Customer Service: Learn how to provide good customer service, process orders, answer customer questions, handle complaints, etc. Maintain good customer relationships and improve customer satisfaction.

7. Data Analysis: Learn how to use data analysis tools to analyze sales data, traffic data, etc. Through data analysis, you can understand the operation of online stores and optimize marketing strategies and product selection.

8. Continuous learning and improvement: The e-commerce industry changes rapidly, and continuous learning and improvement are necessary. Pay attention to industry trends, participate in relevant online and offline activities, and exchange experiences with other e-commerce practitioners.

Through the above steps, beginners can gradually master the basic knowledge and skills of e-commerce operations and continue to improve in practice. It is important to maintain a learning attitude and continuous practice, accumulate experience and continuously improve your own e-commerce operation strategies.