It is indeed getting harder and harder to do business. The reason is that with the development of Taobao, the market competition is becoming more and more fierce, and the number of sellers is increasing. It has become difficult and complicated to make products stand out among many sellers. At the same time, the Taobao platform has also strengthened its supervision of merchants. Stores that do not comply with regulations will be punished, making it more difficult to operate. In addition, as the Internet matures, consumers have higher and higher requirements for product quality and shopping experience, which also brings greater challenges to stores. Although the Taobao market is becoming more and more difficult to do business, there is still a lot of room and opportunities if there are correct business strategies and marketing methods. Sellers can strengthen communication and interaction with customers, improve product quality and service levels, and enhance their brand competitiveness. At the same time, on Taobao, you can also obtain a broader market and opportunities through multi-platform operations and cross-border e-commerce.

It is getting harder and harder to do business. Because of the fierce competition on the Taobao platform, more and more merchants have joined, resulting in serious product homogeneity and increasingly fierce price wars. At the same time, the Taobao platform has also strengthened its crackdown on counterfeit goods and illegal operations, making it more difficult for merchants to operate. In addition, consumers are paying more and more attention to shopping experience and product quality. Merchants need to spend more energy and money to improve service and product quality, resulting in rising costs. All these factors combined make it increasingly difficult to do business on Taobao. You can adopt some strategies to increase sales, such as optimizing product quality, strengthening service level, improving customer satisfaction, and building brand image, so as to stand out in the fierce market competition.

Reasons why Taobao is becoming increasingly difficult to do business

First, there are more and more e-commerce apps on the Internet, and people have more choices, which to a certain extent diverts your traffic.

Second, if you want traffic, you have to spend money to promote and organize activities. If you don’t have a certain amount of money to invest, it is difficult to start a business. Now it is simply capital operation.

Third, if the things you sell are too homogeneous and nothing special, it is basically difficult to attract more customers.

So it is difficult for ordinary people to start a business on Taobao now.

There are mainly the following reasons:

The source of goods is becoming increasingly single: There are more and more homogeneous goods on Taobao, and the choice of sources of goods has become single, which makes it difficult for many merchants to stand out in the field of homogeneous goods, leading to intensified competition.

The market environment is constantly changing: With the development of social economy and changes in the market environment, consumers' needs and consumption habits are constantly changing. Merchants need to constantly adapt and adjust their business strategies and product structures, which is a challenge for merchants.

The vicious cycle of price wars: Due to increasingly fierce competition, merchants continue to lower prices in order to attract customers, which leads to smaller and smaller profit margins for goods and makes it difficult to maintain their own production and operations, thus forming a vicious cycle.

Changes in platform rules: As Taobao platform makes some adjustments to rules and policies, merchants need to keep following up and adapting, otherwise they may be closed or fined.

In summary, Taobao is becoming increasingly difficult to do business due to multiple factors such as fierce market competition, single source of goods, vicious cycle of price wars, and changes in the market environment. Merchants need to continuously improve their product quality and service quality, understand market changes and consumer needs, and adapt to changes in platform rules, so as to achieve better results in fierce competition.

In the past, there was no Pinduoduo, no Douyin, no Toutiao, no JD.com, Taobao was the only one, all the merchants and buyers were concentrated on Taobao, so it was easy to do business.

Now Taobao’s customer base has been divided a lot, and they have created Li Jiaqi and other people to force most of the traffic to them, restrict the traffic of small merchants, and increase the price of direct trains. Of course, it is difficult to do business without traffic