Taobao traffic-driving words refer to a marketing strategy on the Taobao platform that attracts potential customers to the store by optimizing keyword rankings and increasing product exposure. To achieve effective Taobao traffic diversion, you can follow the following steps:

1. Analyze target customers: First, you need to understand your target customer group, including information such as age, gender, region, and consumption level. This will help determine the direction and strategy of traffic-driving words.

2. Dig out hot keywords: According to the target customer group, use tools such as Taobao Index and Taobao keyword tools to dig out hot keywords related to your own products. It should be noted that keywords should have a high search volume and a low degree of competition so that they can be ranked more easily.

3. Optimize product titles: Integrate the mined keywords into the product title in a clever way to make the title attractive and competitive. At the same time, follow the Taobao title optimization rules to ensure compliance in terms of title length, keyword density, etc.

4. Develop a content marketing strategy: Carry out content marketing around keywords by writing high-quality product detail pages, blog articles, etc. The content should be original, valuable and relevant to attract users' attention and increase conversion rate.

5. Design attractive main pictures and detail pages: Optimize the main pictures and detail pages of products to make them have high aesthetic value and appeal. You can try to use creative pictures or short videos for the main pictures, and the detail pages should focus on displaying the product features, advantages and application scenarios.

6. Place advertisements: Use advertising tools such as Taobao Express and Diamond Exhibition to place advertisements related to traffic-generating words. Through paid promotion, increase product exposure and attract more potential customers.

7. Participate in Taobao activities: Actively participate in various activities held by Taobao, such as Double Eleven and Double Twelve, to increase brand awareness and sales. At the same time, you can plan store promotions on your own to attract user attention.

8. Social media marketing: Use social media platforms such as Weibo and Douyin to publish interesting and valuable content to guide users to pay attention to Taobao stores. Interact on social media to increase user stickiness and achieve word-of-mouth communication.

9. Data analysis and feedback: Regularly analyze Taobao store traffic data, conversion rate and other indicators to understand the effect of traffic diversion and adjust keyword strategies and marketing activities in a timely manner.

Through the above methods, you can effectively improve the traffic diversion effect of Taobao stores and attract more potential customers. It should be noted that Taobao traffic diversion is an ongoing process that requires continuous optimization and adjustment. At the same time, pay attention to industry trends and Taobao platform rules to ensure the compliance of the strategy.