Usually, Taobao sellers have only one chance to appeal against violations. If they fail to appeal within the specified time or the appeal fails, they cannot appeal again. In this case, the seller can only accept the punishment and rectify the illegal products to avoid punishment next time.

However, some violations can be lifted by taking an exam. For example, if the appeal of spam violation fails, if it is still within the exam time, the seller can take the exam to remove the violation measures, but there is also a limit on the number of times, so sellers should use it with caution.

1) Carefully select the appeal scenario. When making an appeal, sellers are required to select the appeal scenario. Everyone should choose according to the actual transaction situation; if the appeal scenario is selected incorrectly, you can explain the situation in the appeal message. Don't worry too much, Taobao will review it from multiple dimensions.

2) Upload the credentials as required. Upload the corresponding credentials according to the corresponding appeal scenario. Be sure to prepare all the appeal credentials within the specified time, otherwise you will lose a precious opportunity!

3) Learn from this failure. If the appeal is not approved, the seller can usually view the specific reasons for the appeal failure in [Seller Center] - [Customer Service] - [Appeal Center] - [Submitted Appeals]. Learn from this experience and be more cautious when you encounter the same violation next time.

Of course, the best way to avoid the failure of violation appeals is to strictly follow Taobao rules to operate the store, so you don’t have to worry about violations, so why appeal?