Li Ning is a Chinese brand headquartered in Beijing.

Li Ning aims to become an internationally competitive sporting goods brand. As a sporting goods company, Li Ning inspires people's desire and strength for breakthroughs through sports, is committed to the creation of professional sporting goods, strives to change lives through sports, and pursues higher-level breakthroughs. We uphold the company philosophy of "winning dreams", "integrity and commitment", "our culture", "excellent performance", "consumer orientation" and "breakthrough", and strive to build Li Ning into a world-leading sporting goods company.

To put it bluntly, Li Ning is not from Quanzhou. The biggest brand in Quanzhou is Anta! And there is also the very powerful Hongxing Erke, which entered last year.