1. Site Selection and Decoration

For online e-commerce, there is no concept of site selection. As long as there is enough money, enough traffic can be pulled. Offline is different. Only by finding a golden store can the stability of traffic be guaranteed. Snack shops cover a wide range of consumer groups, and there is no high threshold, so they need more traffic support.

Therefore, the site selection of stores must be cautious, such as: the entrance and exit of large shopping malls, next to large supermarkets, and street stores on pedestrian streets.

Decoration is generally outsourced. For now, a well-decorated store will attract the interest of consumers, and a store with stylish decoration and topics will attract the popularity of the circle of friends! Retail has entered a new era, and content and IP will slowly become core competitiveness!

2. Recruitment

While decorating the store, the recruitment of personnel should also start simultaneously. Once the location of your store is confirmed, you can inquire about the market nearby, ask about the salary level and welfare benefits of your peers, and also understand the situation of consumers in the area, so as to prepare for the subsequent opening and operation.

Once the salary situation is confirmed, you can start recruiting. If the store is not very large and the demand is not much, some free recruitment websites and store recruitment notices can basically meet the needs.

3. License processing

Whether your snack shop is a chain franchise, a headquarters direct operation, or a self-employed business, the license is unavoidable. Taking brand direct operation as an example, first of all, you and the recruited employees apply for a health certificate locally. At the same time, go to the Industrial and Commercial Bureau to prepare materials, apply for registration of a branch, and apply for a business license. The material requirements and review speed of each industrial and commercial bureau are different, generally one week.

After the business license is obtained, on the one hand, go to the national and local tax account registration and bank account opening work to facilitate the subsequent tax payment in accordance with the law. At the same time, go to the Food and Drug Administration to apply for a food business license. Generally, there will be a field investigation link for food business licenses. So you need to be well prepared, and you can do some public relations work when appropriate.

During this period, there will also be fire inspection work, which is very important.

4. Store preparation

After the external conditions are ready, the store's product display, shelf installation, and sanitation work will begin. After confirming the opening time with the supermarket, you can start working according to this timeline. The display in the store will directly affect the store's business, so in this area, you must pay attention to factors such as hygiene and store atmosphere. If it is a themed store, you must be more focused. If the store environment is not attractive, it will put a lot of pressure on subsequent operations!

5. Pre-opening publicity

Before the store opens, you must confirm the opening activities, stock the goods, and do a good job of pre-opening publicity. For example, invite some media people to promote, recommend the mall's official account, and establish some SNS platforms for promotion. It would be better if there is promotion expenses.