Prepare materials: Make sure you have prepared all necessary personal information and documents, including but not limited to personal ID card, business license, Alipay account, etc.

Choose a store identity: Choose ordinary merchants, expert merchants, college student merchants or other types of merchants according to your actual situation.

Choose a store entity type: Choose a store entity type that suits your situation, such as individual merchants, self-employed merchants or corporate merchants.

Log in to Taobao account: If you don’t have a Taobao account yet, you can quickly log in through the mobile phone verification code, and then automatically generate a new Taobao account.

Fill in the store name: The store name can be modified at any time, so don’t worry too much.

Check the relevant agreement: Read and agree to the relevant service agreement and rules.

Complete Alipay authentication: Complete the Alipay authentication process according to the prompts.

Register entity information: According to different types of merchants, submit the corresponding certificate pictures, business address, name, certificate number and other information.

Real person authentication: Use the Taobao APP to scan the QR code to enter the face recognition system and complete the authentication.

Shop opening is successful: After completing the above steps, you can start publishing products and operating your Taobao shop.