一、淘宝店铺的层级划分和流量的关系
现在淘宝网按照流量等级的分布,级别越高,流量越大,而更高的销售店铺的等级会越来越高,因此对于较高级别的店铺来说,相关的流量趋势也将越来越大! 淘宝店铺级别是根据商店在30天内的交易金额来计算的。每个级别对应的金额都不同,存储交易的级别越高,支付的金额就越高。
二、淘宝店铺层级一共有几个层级
淘宝的层次结构分为七个大层,即1-7层。
1、2个级别分别达成交易量的百分之八十和百分之八十五,3、4层级分别低于百分之八十和百分之九十。第五,第六和第七层分别为百分之九十一,百分之九十五百分之和百分之九十九。从数据上可以看出天猫入驻店铺的营业额从低到高排名越来越靠前。
排名靠前需要技巧,在舞泡买店起点也可以更高
三、店铺获取流量一般来说扶持按照低级中级和高级划分
天猫入驻店铺的等级越高,您获得的流量也就越多。从上面的付款金额我们可以看出,付款金额的水平越高。付款金额高,商店的订单,婴儿的人气很好,所以也必须非常好,所以按周期计算的商店得到的流量也必须很多。
商店级别分为阶段支持级别(新店),低级别(初期运营阶段),过渡爆发高级级别和行业顶级级别。当不在交通前方时。商店的一楼刚刚开业,没有访客,只能通过淘宝支持增加的婴儿表演来获得人流量。当支撑期过后,会有一段过渡期,此段显示的是存储期的真正实力,如果做得好,一定流量的基础上会找到突破性的思路,否则很容易被淘汰。第二个剩下的就是比较高品质的企业,只是保持现状,这次有了付费的促销和宣传,就能更好地建立店铺。
淘宝运营数据都是结合看的,不能分开看,店铺层级只是大方向的参考指标和流量是密不可分的,所以希望你懂得这个层级划分后可以使网上业务越来越好。
1. The relationship between the level division of Taobao stores and traffic
Now Taobao is distributed according to the traffic level. The higher the level, the greater the traffic, and the higher the sales store level will be, the higher the level will be. Therefore, for higher-level stores, the relevant traffic trend will also be greater! Taobao store level is calculated based on the transaction amount of the store within 30 days. The amount corresponding to each level is different. The higher the level of storage transaction, the higher the amount paid.
2. How many levels are there in Taobao store level
Taobao's hierarchical structure is divided into seven major levels, namely 1-7 levels.
1 and 2 levels respectively achieved 80% and 85% of the transaction volume, and 3 and 4 levels were lower than 80% and 90% respectively. The fifth, sixth and seventh levels are 91%, 95% and 99% respectively. From the data, it can be seen that the turnover of Tmall's stores ranked higher and higher from low to high.
Ranking high requires skills, and the starting point of buying a store in Wupao can also be higher
Three, the store obtains traffic. Generally speaking, support is divided into low, medium and high levels
The higher the level of the Tmall store, the more traffic you get. From the payment amount above, we can see that the higher the level of the payment amount. The higher the payment amount, the store's orders, the popularity of the baby is very good, so it must also be very good, so the traffic obtained by the store calculated by the cycle must also be a lot.
The store level is divided into stage support level (new store), low level (initial operation stage), transitional outbreak high level and industry top level. When not in front of traffic. The first floor of the store has just opened and has no visitors. It can only get traffic through the baby performances increased by Taobao support. After the support period, there will be a transition period. This period shows the real strength of the storage period. If it is done well, a breakthrough idea will be found on the basis of a certain amount of traffic, otherwise it will be easily eliminated. The second one left is a relatively high-quality enterprise, just maintaining the status quo. This time with paid promotions and publicity, it will be better to build a store.
Taobao operation data should be viewed in combination and cannot be viewed separately. The store level is only a general reference indicator and is inseparable from traffic, so I hope you can understand this level division to make your online business better and better.
The difference between Taobao merchant growth level and store level is as follows
Taobao merchants have a total of 8 growth levels, from low to high, Lv.1~Lv.8.
② The growth level of Taobao merchants is assessed based on the following store dimensions. According to previous data, the development of these dimensional capabilities is helpful for the long-term operation and growth of the store:
Store on-site operation: including transaction performance, promotion participation, etc.
Differentiated goods: including new products, special products, etc.
Fan operation: mainly refers to the fan scale, fan operation ability and fan contribution of the store;
Marketing promotion: including promotion inside and outside the site.
③ Growth level update: Lv.1~Lv.5 are updated every Wednesday; Lv.6~Lv.8 are updated once a quarter. Taobao merchants have a total of 8 growth levels, from low to high, Lv.1~Lv.8.
Taobao store level is one of the indicators for Taobao to distribute traffic. It is divided into seven levels. The levels of corporate stores and personal C stores do not show percentages like Tmall, but show the store transaction amount. The level of the store is assessed based on the amount of orders placed within 30 days. The traffic and traffic entrances that can be obtained at different levels are different, and the competition is also different. The competition at the first level is the greatest, and different levels require different promotion cooperation. The higher the level, the more factors need to be considered. The better the level, the greater the traffic.