1. Make good use of the support period

Generally, the Taobao platform will give a three-month support period to new stores. Merchants can take advantage of this advantage and slowly do it during the period of 0-5 hearts of reputation, strive to cultivate high-quality customers with the maximum profit, and slowly lay a solid foundation. After 5 hearts, you can start to create a hit.

2. Do a good job of store decoration

First, do a good job of store style positioning, and then decorate around that style. The reputation of new stores is often not high. Once the store is roughly decorated, it is difficult for consumers to be interested, and buyers will not feel at ease to buy store products.

3. Choose a good source of goods

A good source of goods is crucial. A good source of goods is the basis for the long-term operation of a store. When many merchants are looking for sources of goods, they must not only ensure product quality, but also ensure the stability and sufficiency of the source of goods. These are the basic work that a merchant needs to do in advance.

4. Do a good job of product optimization

Do not easily modify the corresponding attributes after the product is put on the shelf. Merchants should actively obtain traffic and guide customers to collect, add to cart and comment.

Try not to modify the information of the products to be removed from the shelves, as it will easily affect the weight. When optimizing the product title, you can classify and position the products according to their own advantages and characteristics, and then do the drainage work later.

5. Carry out promotional activities

Promotional activities are an indispensable part of store operations, and the entire life cycle of the product is closely related to promotional activities.

Popularity is needed to put the product on the shelves, sales are sluggish in the mid-term, and inventory needs to be cleared at the end of the product's life.

Therefore, operations need to track the inventory, sales and other data of the product in real time, estimate the trend of changes, and make timely decisions on replenishment or promotional activities.