1. The store needs to analyze the conversion rate reasonably

I believe that every store owner attaches great importance to the conversion rate of the product, which is also the ultimate goal of the effort. However, consumers have different requirements, and the conversion rate may not be very high. But there is such an example. There is a store that is already operating at a loss and still spends money on promotion. In this way, the loss is even more serious. But after losing to a certain extent, it brings traffic and automatically drives the increase in conversion rate. However, this is just an example, and it is not recommended for all stores to try it. After all, the risk is very high.

2. Sellers use search reasonably

Through the promotion of through trains, combined with search, good results will be obtained. When promoting through trains, accurate exposure, click-through rate and conversion rate can be obtained. Through this accurate and real data, appropriate optimization can be carried out to get more search opportunities.

3. ROI is very important for stores

Based on this data, consider how to promote. Generally speaking, after analyzing the ROI data, paid promotion should be carried out. It is impossible to invest without considering the cost. Set a budget every day to ensure the continuous increase in sales.

Fourth, Taobao stores promote Taobao customers

If you want higher traffic, you might as well ask Taobao customers to help. It seems that this method has been defaulted and is basically not a foul. Give a suitable commission ratio and find Taobao customers with high credibility to bring traffic and sales. It can be said that this promotion method is very effective. Whether it is a new store or an old store, it is worth a try.

Five, pay attention to the repurchase rate

It should be noted that customers are not single individuals. Behind each person, there is a large circle. If they promote the store, they will get more new customers. Please note that these new customers do not require any publicity costs, but are brought by old customers. In other words, maintaining old customers well may bring more new customers.

Six, sellers should carry out certain repurchase rate activities

If the development of an online store enters a bottleneck period, don't worry, please work hard to maintain old customers. However, some shop owners do not pay attention to old customers, but blindly do through train promotion. Seeing others making money, I also want to try it. Think about it this way. If you lose 1,000 yuan, why do you still have to spend it on through train promotion instead of old customers? Throwing away 1,000 yuan for promotion may not necessarily get you a few new customers. However, turning 1,000 yuan into coupons to attract old customers will definitely bring a high repurchase rate.

Seventh, sellers should pay attention to their competitors

There are many sellers on Taobao, don't think you are so awesome. After all, the Taobao platform has been keeping pace with the times, so don't stop learning. Only by learning from others' methods and adding your own innovations can you be invincible.

Eighth, sellers should use through trains reasonably

As a store owner, you must learn to use various data of through trains to check the advantages and disadvantages of your store. Master some bidding skills and optimization techniques to better operate your store.