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What are the promotion channels for Taobao Live?

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以下是一些常见的淘宝推流渠道:

1. 淘宝直播:淘宝直播是淘宝平台提供的官方直播推广方式,可以通过申请成为淘宝直播达人,使用淘宝直播功能进行商品销售和推广。

2. 淘宝头条:淘宝头条是淘宝旗下的短视频平台,可以通过上传短视频进行推广。内容丰富多样,可以通过视频向用户展示商品的特点和使用方法。

3. 淘宝短视频:淘宝短视频是淘宝直播和淘宝头条的衍生产品,用户可以通过短视频的形式进行商品推广。

4. 直播带货工具:淘宝平台也提供了直播带货的工具,可以在直播过程中将商品关联,直接进行购买,方便用户下单。

需要注意的是,不同的推流渠道适用于不同的商家和商品,具体选择需要根据实际情况和推广策略来确定。同时推广内容需要遵守相应规定,避免违反平台规则。

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The following are some common Taobao push channels:

1. Taobao Live: Taobao Live is the official live promotion method provided by the Taobao platform. You can apply to become a Taobao live expert and use the Taobao live function to sell and promote products.

2. Taobao Headlines: Taobao Headlines is a short video platform under Taobao. You can promote by uploading short videos. The content is rich and diverse, and you can show users the characteristics and usage of products through videos.

3. Taobao Short Video: Taobao Short Video is a derivative product of Taobao Live and Taobao Headlines. Users can promote products through short videos.

4. Live streaming tools: Taobao platform also provides tools for live streaming. You can associate products during the live broadcast and purchase them directly, making it convenient for users to place orders.

It should be noted that different push channels are suitable for different merchants and products. The specific choice needs to be determined according to the actual situation and promotion strategy. At the same time, the promotion content needs to comply with the corresponding regulations to avoid violating the platform rules.

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