The early operation of a new Taobao live shop requires certain methods and strategies. Here are some suggestions:

1. Product selection: In the early stage, you can choose two or three hot-selling products for live broadcast promotion. One of them is a hit, and the other two are auxiliary products to attract traffic. This helps the store to maintain traffic through auxiliary products when there is a problem with the hit.

2. Position the target audience: Understand your target customer group, including their age, gender, interests and hobbies, so as to provide them with products and content that meet their needs.

3. Optimize live broadcast content: Create attractive live broadcast content, including product introductions, interactive sessions, professional knowledge, etc. At the same time, pay attention to picture quality, live broadcast rhythm and language expression to improve the audience experience.

4. Utilize platform resources: Understand the promotion mechanism of Taobao live broadcast, actively participate in official activities, strive to get platform recommendations, and increase exposure.

5. Interactive marketing: Keep interacting with the audience, respond to comments and questions, and create a relaxed and pleasant live broadcast atmosphere. You can attract the audience's attention through interactive links, such as lucky draws, coupon distribution, etc.

6. Cross-platform promotion: Use social media, short video platforms, etc. to promote and attract more potential audiences.

7. Data analysis: Regularly analyze live broadcast data, such as the number of viewers, number of interactions, conversion rate, etc., adjust operation strategies, and optimize live broadcast effects.

8. Continuous optimization: Continuously learn and summarize experience during the operation process, continuously optimize from the aspects of products, content, promotion, etc., and improve the overall operation level of the store.

9. Be patient: Taobao live broadcast operation requires time and patience. In the early stage, you may face problems such as low traffic and low conversion rate. You must maintain confidence, persist in optimization and promotion, and gradually improve the store's popularity and performance.

Through the above strategies, new stores can gradually accumulate popularity on the Taobao live broadcast platform, improve conversion rates, and achieve stable development. It should be noted that during the operation process, the strategy should be flexibly adjusted according to the actual situation to adapt to market changes and platform rules.