For many friends who want to start a business, applying for a store on Taobao to sell is actually a very good choice, because when opening a store, you can choose some high-demand products to sell, so that you can make money with skills and the cost is not very high. However, if you don’t know the correct operation methods and means, no matter whether it is a low-end market product with good quality and low price or a high-end market product, you can’t make money.

Similarly, buying mobile phone cases is the same. If you blindly do some useless promotions and only see the short-term benefits in front of you, it is basically impossible to make money from mobile phone cases. In fact, the market for mobile phone cases is actually quite good, and the competition is relatively smaller than some popular products, so it is quite correct to have the idea of ​​selling mobile phone cases, so the focus is still on the operation.

First of all, the most important point is to understand your product positioning and the positioning of the purchasing population. Is it the mobile phone market for young people or the market for middle-aged people? Is it selling to high-end brand mobile phones or buying ordinary mass brands? What is the age distribution of buyers? What is their gender mainly? These questions need to be clarified, otherwise the sales may be very bad because of the vague positioning of your mobile phone case.

Secondly, we need to clarify the specific function of our products. It is true that the mobile phone case is mainly used to protect the mobile phone, but some people buy it because the mobile phone case is beautiful and has characteristics, which has nothing to do with protecting the mobile phone. Therefore, when designing a mobile phone case, we must prepare two sets of plans, one is practical and the other is ornamental. For example, when facing the female masses, we can boldly design the mobile phone case to be more beautiful, and we can make a slight discount in terms of quality, and focus our main energy on the pattern of the mobile phone case. Only by grasping these details can we make our products more popular with consumers, so it is very necessary to understand these details.

Of course, in addition to determining the operation mode of the product itself, the internal strength of the store is also one of the important factors in selling good products.

The content of the store can be divided into several sections. The first one is the design foundation of the store. This is the most basic thing for any store. Only when the foundation is well done can we go further. So if you are not very good at the design foundation of the store, it is recommended to find an outsourcing company to make a version. Otherwise, if the design is very bad, you will lose at the starting line.

The second section of internal strength is the perfection of the store's activity system. Many new stores have incomplete activity systems, so they have no place to attract consumers. In fact, a too complete activity system may not be particularly realistic for new stores, but at least you have to do one activity page and one activity, so that your main push model will become popular first, so that at least you can attract some traffic to yourself, and then drive the popularity of other mobile phone case styles.

The last content section is the sales and evaluation of the store. These are all related to whether consumers can buy mobile phone cases in your store, so find a few styles to get a few sales and evaluations, so that consumers will not automatically ignore your store.

In fact, no matter what product you sell, as long as the operation method is appropriate, you can make money, so for mobile phone cases, as long as you do the above points well, basically there will be no problem.