运营是指店铺运营过程的计划、组织、实施和控制,是与各岗位之间密切相关的各项管理工作的总称。
从另一个角度来讲,运营管理也可以指为对各岗位的工作进行设计、运行、评价和改进的管理工作。具备的条件:营销策划、人力资源、市场分析、运营模式、推广渠道、会说、会写、会看、会做。关注的四个基本问题:流量、动销(转化)、成本、利润。
还要做到:坚持学习、多实践多总结、运营总结、
Operation refers to the planning, organization, implementation and control of the store operation process, and is a general term for various management tasks that are closely related to various positions.
From another perspective, operations management can also refer to the management work of designing, running, evaluating and improving the work of various positions. Requirements: marketing planning, human resources, market analysis, operation model, promotion channels, the ability to speak, write, read and do. Four basic issues to focus on: traffic, dynamic sales (conversion), cost and profit.
Also, we must: persist in learning, practice more and summarize more, summarize operations,