The e-commerce operation diploma is of course useful. E-commerce operation is mainly responsible for the overall operation and marketing plan of the store. The following is a detailed introduction to the specific job responsibilities of e-commerce operation:

1. Responsible for the operation of the company's e-commerce platform, including event planning, online publicity and promotion, event planning, brand positioning and packaging, and daily operations;

2. Conduct in-depth analysis based on website marketing data, evaluate the operation of each product, refine selling points, and guide art designers to optimize pages, increase search volume, and promote sales;

3. Responsible for collecting market and industry information, analyzing competitors, paying attention to changes in competitors and marketing strategies such as selection and pricing, and providing effective solutions based on the advantages of the store;

4. Familiar with the operating environment, transaction rules, and advertising resources of Taobao websites of various e-commerce platforms;

5. Analyze the latest data daily, and take targeted operational measures based on data changes