Operation classification and work content! 1. Product operation: product selection, this is the first step for the store to start, do a good job in product selection, product positioning, and at the same time, price the product, choose the best price range, and do a good job in price distribution. At the same time, develop new products to bring more and better products to store operations.

2. Traffic operation: According to the store products, price profit margins, do a good job in product ranking, store traffic, keyword traffic, and bring the best traffic entrance to the entire store.

3. Activity operation: According to platform planning, platform activity planning, store planning, do a good job in store activity planning, according to different periods and time points, do a good job in platform Xiao 2 docking, report platform activities to the greatest extent, and bring more activity traffic to the store.

4. Data operation: Data analysis of product positioning and product price, to provide data feedback support for product operation, so that product operation can make better, faster and more accurate product adjustments; according to the traffic operation drainage situation, do a good job of data analysis, analyze the progress of drainage, good or bad, conversion, etc., give feedback to traffic operation, so that traffic operation can introduce more accurate and high-conversion traffic, and make a good data foundation; according to the activity operation report, feedback activity data, convert sales, so as to provide data support for activity operation, so that activity operation has better data basis in the subsequent activity planning process, and achieve better activity drainage effect.

Data operation is also the core of the entire store, analyzing the entire store situation, product situation, traffic situation, activity situation, competition analysis, industry analysis, providing data support for bosses or team leaders, and providing the most powerful data support for store brand development.

5. Content operation: responsible for the company's products or bosses, or the company's Internet celebrities, to create an IP, and at the same time responsible for the continuous production of content, telling good stories, doing a good job of content output, content storytelling, continuity, content output team management, good crowd positioning and segmentation, and the corresponding emotional feelings of the content!

These are all good practices for operating your own JD store, and we must do this well when we do it, because these contents are still very necessary during operation. Friends in need can follow this idea!