1.1 Peer research: Taobao search peer stores to find popular products and brands.

1.2 Keyword analysis: Use some keyword analysis tools to determine potential products and popular keywords.

1.3 Social media: Find products and popular trends through social media or forums.

1.4 Targeted positioning: Find specific target customer groups and understand their consumption habits and needs.

2. Store construction

2.1 Register a Taobao store: Register a Taobao store and set up basic store information.

2.2 Store decoration: Design the theme and style of the store to improve the beauty of the store.

2.3 Product release: Release the selected products to the store and optimize the product title, description and pictures.

3. Marketing strategy

3.1 Promotional activities: Develop various promotional activities and marketing strategies, such as limited-time purchases, coupons, etc.

3.2 Social Media Marketing: Use social media such as WeChat, Weibo and QQ for marketing.

3.3 Search Engine Optimization (SEO): Optimize website content and keywords to improve the store's ranking in search engines.

3.4 English website construction: If exporting to overseas markets, it is necessary to build an English website and optimize the pages.

IV. Logistics and After-sales Service

4.1 Logistics Service: Select a suitable logistics company and ensure that the goods can be delivered to customers in a timely and safe manner.

4.2 After-sales Service: Develop a detailed after-sales service policy and respond to customer complaints and problems in a timely manner.