In my column, I used two articles to focus on the steps of product selection and building trust.

Today, I will take advantage of this question to talk about how to promote the signing of orders after establishing trust with potential customers.

After using products to attract customers and make them trust you, you still need to make a final push to promote customers to close deals immediately. After all, the previous work is just to make customers understand the product and trust you, but asking them to complete the action of taking money out of their pockets will still make them hesitate.

As long as the customer has the idea of ​​reconsidering it, he will leave. If he forgets about it in two days, it will be difficult to take out the money in his pocket! Therefore, prompting customers to close deals immediately is the top priority to avoid customer loss and increase conversion rate!

How to do it specifically? It is to give customers a feeling that if I don’t buy now, I will lose so many benefits; if I don’t buy now, I will have to pay more money in the future and lose so many benefits. Human nature is greedy. As long as there are enough temptations and benefits, even if faced with dispensable goods, people will pay money in a moment of excitement.

Our products are carefully designed for traffic channels. They are the products they need most. We cater to customers' greedy needs to get a bargain, set up tempting transaction routines, and the conversion rate will definitely be high.

The core concept is to use high-premium products to create high-gimmick promotion routines, cooperate with limited-time policies, break through the hesitation of customers, and take out money. Let's give an example.

Let's use the postgraduate entrance examination traffic channels and postgraduate entrance examination products in the first article of the series in the column as an example. Gifts are indispensable. Then search for Taobao postgraduate entrance examination keywords, sort by price from high to low, buy all the high-selling products of about 1 yuan, and spend about 20 yuan. They are all virtual, which means they can be copied and given away unlimitedly. Then package them into a gift package.

Didn't we make the hot-selling postgraduate entrance examination books in the second-hand market into e-books? As for e-books, you can copy as many copies as you want.

For the best-selling online course videos, choose the one with the best reputation and the best sales, buy it, and put it into your own network disk. You can also copy as many copies as you want.

Then search for gifts and promotional gifts on Alibaba, set the price range below 2 yuan, and choose some small gadgets that look like they cost more than ten yuan and are useful to college students. For example, a water cup can also be printed with: No matter how urgent your study is, don't forget to drink more water...

Then buy Taoist gadgets such as article charms and gold list title charms on Alibaba, which cost more than 10 cents each. They are said to be consecrated. After the goods arrive, find a Taoist temple to shoot a video or copy the video of Taobao sellers to help you succeed in the postgraduate entrance examination.

After customers add you on WeChat for consultation, tell them that it’s their birthday today, happy, there are promotional offers, listen carefully, there are these discounts for placing orders today:

If you want to buy a desk calendar, place an order today and get a virtual gift package + a talisman with a lucky video, which sells for a certain amount on Taobao, totaling 20 yuan. Show them the customer reviews on Taobao, how useful it is, and the total value of the combination exceeds the value of the desk calendar! And there are also mysterious blessings from Taoism!

If you want to buy a calligraphy copybook, place an order today and get a virtual gift package + lucky talisman + popular book e-book, show them the sales and reviews, how useful and more convenient it is to read books, the total value far exceeds the value of the calligraphy copybook! And there are also mysterious blessings from Taoism!

If you want to buy a timer lock, place an order today and get a virtual gift package + lucky talisman + e-book + online class + small gifts, show them the value of the reviews, tell them that the total value exceeds the value of the timer lock, and there are also mysterious blessings from Taoism! And you can also give away a movie ticket and a lottery ticket worth 5 million. It's not over yet. You can also give away the electronic version of a book by a famous teacher that is currently on pre-sale. When the book comes out, give him the electronic version for free.

The above promotional activities are only for one day. There will be no gifts after 24:00, because the gifts are usually sold.

The above gameplay, combined with the trust-building method we have set up, is no less than a sure-fire move for hesitant postgraduate entrance examination candidates! So many tricks are done just to make customers pay immediately, make deals immediately, and place orders immediately.

In the future, I will continue to talk about how to write sales copy. Good copywriting is equivalent to hiring an excellent salesperson who does not want salary or commission to help you introduce products and sell products. Even just showing the copywriting can attract customers to automatically make deals. There is no need to hire a large number of customer service staff to prepare various words, and one-on-one chat introductions can greatly save manpower and material resources. Therefore, there is a saying in the copywriting circle: good copywriting means fewer employees.

It's not easy to write, it would be great if you could give me a thumbs up to support me!