一方面,淘宝图标为桔黄底色上面一个淘字,代表了在这里你可以在海量的物品中,淘到既优质又实惠的物品;另一方面,该图标做成了好象在喊话的形式,象征号召大家赶紧行动,让客户在视觉上就有种想马上去淘宝的感觉,达到了视觉营销效应。
On the one hand, the Taobao icon is an orange background with a Taobao character on it, which means that you can find high-quality and affordable items among a huge number of items here; on the other hand, the icon is made in the form of a shout, symbolizing a call for everyone to act quickly, making customers feel like they want to go to Taobao right away, achieving a visual marketing effect.