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What are the benefits of Alibaba's 7-star products?

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七星产品的发布,不仅能够将产品信息填充完善,还更利于用户搜索到产品,能够得到更好的展现。如何设置能让产品到达七星呢?我们将从以下几点去操作设置,更容易到达7星。

(一)产品标题

对于产品的标题,要熟悉其规则,并做到以下几点:

①标题书写在30个字符内(但不是越简练越好)

②标题的编写中不要出现有极限词(生意参谋可以查极限词,比如最好、第一等极限词)

③尽量少使用特殊符号

④主关键词不要堆砌

⑤产品标题切勿与属性产生冲突

(二)添加自定义属性

(三)产品主图

图片为750*750(或者800*800);少文案、风格简洁、与同类产品可以有部分差异;最后一张需为产品白底图;产品第一张图片修改格式为GIF格式更容易达到7星级别。

(四)上传产品视频

视频时长应当小于60秒,建议控制在30——40秒范围较好。

(五)开通买家保障服务

买家保障不仅为买家提供了放心购物的保障,也是商家报名大促活动的基本条件。

Professional answer

P

电商不靠谱

网推推旗下自媒体平台:致力于互联网营销推广研究。

The release of 7-star products can not only fill in and improve product information, but also make it easier for users to search for products and get better display. How to set up a product to reach 7 stars? We will operate and set it from the following points to make it easier to reach 7 stars.

(I) Product title

For the product title, you should be familiar with its rules and do the following:

①The title should be written within 30 characters (but the more concise the better)

②Do not use extreme words in the title (Business Advisor can check extreme words, such as best, first, etc.)

③Use as few special symbols as possible

④Do not pile up the main keywords

⑤Do not conflict with the attributes in the product title

(II)Add custom attributes

(III)Main product image

The image should be 750*750 (or 800*800); less copywriting, simple style, and can be slightly different from similar products; the last image should be a white background image of the product; the first image of the product should be changed to GIF format to make it easier to reach the 7-star level.

(IV)Upload product video

The video length should be less than 60 seconds, and it is recommended to control it within the range of 30-40 seconds.

(V) Open Buyer Protection Service

Buyer protection not only provides buyers with the guarantee of rest assured shopping, but is also the basic condition for merchants to sign up for promotional activities.

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