What is a Tmall Supermarket self-operated store?
很多卖家都想搞清楚，天猫的旗舰店与自营店是不是一回事儿？准确一点来说，天猫的旗舰店与直营店差不多，而所谓的自营店，指的就是天猫超市的平台。顾名思义，开自己的店，卖自己的东西，这就是自营店。而厂家想入驻天猫，开一个店并且卖东西，是直营店。旗舰店，就是自有品牌入驻天猫商城，并且开一家自己品牌的店铺，就是官方旗舰店。
自营店与旗舰店的主要区别是什么？
1、自营店是天猫平台自己开的店铺，独立运营。以华为品牌为例，由天猫平台自己独立销售，就是自营店。
Professional answer
Many sellers want to figure out whether Tmall's flagship store and self-operated store are the same thing? To be more precise, Tmall's flagship store is similar to a direct-operated store, and the so-called self-operated store refers to the Tmall Supermarket platform. As the name implies, opening your own store and selling your own things is a self-operated store. Manufacturers want to settle in Tmall, open a store and sell things, which is a direct-operated store. A flagship store is a private brand settled in Tmall Mall, and opened a store of its own brand, which is the official flagship store.
What are the main differences between a self-operated store and a flagship store?
1. A self-operated store is a store opened by the Tmall platform itself and operated independently. Taking the Huawei brand as an example, it is sold independently by the Tmall platform itself, which is a self-operated store.
Tmall Supermarket self-operated stores refer to the stores owned by the Tmall platform, not third-party stores.
Tmall Supermarket self-operated stores on the Tmall platform are Alibaba’s own Tmall stores, and the business model is an agency sales model, that is, the stores and business rights belong to Alibaba, the goods belong to the goods seller, and Tmall Supermarket only earns commissions.
There is a difference between Tmall Supermarket and JD.com self-operated stores. Tmall Supermarket belongs to the agency sales model, while JD.com self-operated stores purchase and warehouse goods, and the business model belongs to distribution.
Just keep it simple. Tmall Supermarket self-operated stores are the Tmall Supermarket platform. The things it sells, the stores it opens are called self-operated stores, and the direct-operated stores are, um, a store where the manufacturer directly settles in Tmall, and the manufacturer directly sells things in it, which is called a direct-operated store.
Similar Q&A
recommend What is the name of Alibaba's artificial intelligence?
E-c News Continuously pushing e-commerce knowledge to you
Latest Q&A More
-
How to check the store under Pinduoduo
#Pinduoduo#
-
How to receive Pinduoduo online game products
#Pinduoduo#
-
How to sell the electronic version on Pinduoduo
#Pinduoduo#
-
How to hang a store on Pinduoduo
#Pinduoduo#
-
How to open a Pinduoduo store in the company's business license
#Pinduoduo#
-
Pinduoduo merchants issue empty orders, how can I complain if there is no delivery
#Pinduoduo#
-
How to deal with an empty package when Pinduoduo receives an empty package
#Pinduoduo#
-
What should I do if the seller of Pinduoduo sends empty goods
#Pinduoduo#
-
Pinduoduo delicious and cheap drinks
#Pinduoduo#
-
Pinduoduo, a box of grapefruit, how many pounds of grapefruit is a box of grapefruit
#Pinduoduo#
E-c News 2024-11-24 16:34:25
- African netizens use China Africa cross-border e-commerce platform for online shopping
- how is the new seller of cross-border e-commerce doing?
- how can cross-border e-commerce Amazon sell on Amazon platform without goods?
- Amazon store opening process and cost analysis!
- Amazon plans to expand its pharmacy business on a large scale and will add same day delivery service