Keyword promotion on Alibaba is a complex and strategic process.

Here are some suggestions to help you do keyword promotion better:

Clearly define your promotion goals: First, you need to clearly define your promotion goals, such as increasing brand awareness, increasing sales, or attracting more potential customers. This will help you choose the right keywords and promotion strategies.

Keyword selection and optimization:

Industry keywords: Select representative and relevant keywords based on product characteristics and industry trends.

Long-tail keywords: Consider using long-tail keywords, which may have a smaller search volume, but have clearer user intent and higher conversion rates.

Competitive analysis: Study your competitors' keyword strategies and understand their strengths and weaknesses in order to develop a more effective keyword strategy.

Optimize product titles and descriptions: Make sure your product titles and descriptions contain your target keywords while keeping the sentences coherent and easy to understand. This will help improve your product's ranking in search results and attract more potential customers.

Use Alibaba promotion tools:

Network Sales Treasure: Use Alibaba's Network Sales Treasure to promote keywords, set reasonable bids and budgets, and ensure that ads can be displayed in front of target users.

Data Manager: Analyze the performance of keywords through Data Manager, including indicators such as click-through rate and conversion rate, so as to adjust keyword strategies in a timely manner.

Regular updates and optimizations: Regularly update product information and keyword strategies to adapt to market changes and user needs. At the same time, pay attention to policy changes on the Alibaba platform to ensure that promotion activities meet platform requirements.

Build trust and reputation: In addition to keyword promotion, you should also focus on improving the reputation and reputation of your store and products. Providing high-quality customer service, responding quickly to customer needs, and solving customer problems will help build a good brand image and attract more potential customers.

In short, keyword promotion on Alibaba requires comprehensive consideration of multiple factors, including keyword selection, product optimization, promotion tool utilization, and customer trust. By continuously optimizing and adjusting strategies, you can achieve better promotion results.