Things on Tmall are more expensive than those on Taobao. The reason is that merchants on Tmall will conduct a certain degree of screening and certification, so the quality of goods is usually better and the price is higher. In addition, Tmall also provides better after-sales service and logistics distribution, which increases costs. Finally, Tmall is also a high-end e-commerce platform under Alibaba, and its identity also affects the positioning of product prices. Although the prices of Tmall's products are relatively high, consumers have the right to choose according to their needs and financial strength. When purchasing goods, it is recommended that consumers compare the prices and quality of different channels and find more favorable shopping methods.

This is because Tmall is a high-end e-commerce platform under Alibaba, focusing on selling high-quality and high-value goods, while Taobao is a centralized and comprehensive e-commerce platform with a wider range of goods and more flexible prices. Tmall mainly targets high-spending groups, so its product prices are higher than Taobao. In addition, in order to ensure consumers' shopping experience, Tmall requires merchants to provide higher quality services and after-sales guarantees, which also leads to differences in costs and prices. Nevertheless, as competition between the two platforms becomes increasingly fierce, the price difference between them may become smaller and smaller.

Tmall is committed to building an e-commerce platform with high-end quality and services, focusing on excellence in brands and products. Therefore, stores, goods, services, etc. must meet certain standards, so the prices will be relatively high.

Taobao focuses on commodity markets, and also has high-end brands and high-quality stores, but relatively speaking, more goods are low-priced, and the business model focuses more on low prices, diversity and convenience.

The quality of Tmall's products is guaranteed

1. Tmall is completely equivalent to a large brand mall on the Internet. The products sold on Tmall are of higher quality and the quality is easy to guarantee.

2. Although some people on Taobao also have their own brands, compared with Tmall, the quality of Taobao cannot be guaranteed to a large extent.