It's okay to be a powerful merchant now, because Alibaba's Xiaoer has stated that the 28 principle is implemented, that is, 20% is natural search, and 80% is directed to powerful merchants. The sooner you do this, the better. If you do it later, it will be like the current TrustPass, which will become a threshold for opening a store. However, you also have to consider the actual situation of your own products. Is it because there is no display that there is no transaction, or is it because the company's store qualifications and products are not good enough.