1. The specific contents of Alibaba's values ​​of embracing change are to proactively adapt to and lead change, and to continuously innovate and progress.

2. The reason why Alibaba embraces change is that in today's rapidly changing business environment, only by constantly adapting to and leading change can we maintain competitiveness and sustainable development. Alibaba is well aware that change is inevitable, so it proactively faces change, and continuously innovates and progresses.

3. Alibaba embraces change at the organizational level. Alibaba encourages employees to continue learning and growing, and provides various training and learning opportunities to adapt to and lead change. At the product and service level, Alibaba continuously innovates and optimizes, and launches new products and services to meet the ever-changing market demands. At the corporate culture level, Alibaba advocates an open, inclusive, and innovative cultural atmosphere, and encourages employees to dare to try and innovate to promote corporate transformation and development.