Yitao is a promotional shopping guide platform under Alibaba Group, established in 2010. Yitao.com is based on the rich product base of Alibaba Group such as Taobao, Tmall, and Fliggy. It provides users with a cost-effective shopping experience through a variety of promotional benefits such as rebates, red envelopes, and coupons. It is an indispensable online shopping tool for users. Today, Yitao is gradually adjusting its business model to adapt to the ever-changing needs of e-commerce users, solve users' shopping problems, and solve merchants' traffic problems. It has reached long-term cooperation with hundreds of thousands of merchants!