Because changing the name will reduce its popularity, Taobao University is the core education and training department of Alibaba Group. Taobao University takes helping online merchants grow as its mission. After 7 years of accumulation and precipitation, by analyzing the pulse of the e-commerce industry, based on the needs of online merchants' growth, integrating the advantageous resources inside and outside the Alibaba Group and the industry, Taobao University has become a diversified and comprehensive online and offline e-commerce learning platform in 2014.