1 Alibaba International and AliExpress are both cross-border e-commerce platforms under Alibaba, but they have certain differences in positioning, operating philosophy, user groups and service content.

2 Alibaba International is mainly oriented to the overseas B2B market. Its target customers are mainly small and medium-sized enterprises and large enterprises that purchase in bulk. The services it provides include supply chain management and customized procurement. AliExpress is oriented to the global retail market. Its target customers are mainly individuals and small enterprises. The services it provides include small-volume procurement, mailing and logistics.

3 In addition, AliExpress also pays more attention to consumers' shopping experience, claiming to have real user reviews and translations, quality control, etc., while Alibaba International pays more attention to solving supply chain problems and reducing procurement costs.

Alibaba International and AliExpress have different characteristics and operating models in many aspects. Alibaba International is a B2B platform that mainly targets large customers and suppliers for cross-border trade and bulk procurement. It has a larger transaction scale and has more supply chain management and customized services. AliExpress is a B2C platform that mainly targets small and medium-sized enterprises and individual buyers, mainly for retail and small-volume procurement. Its characteristics are diverse product styles, low prices, fast logistics, and more personalized shopping experience and promotion services. Although the two are different, they are both brands of Alibaba Group. Through these two platforms, users can quickly and conveniently realize international trade exchanges and cooperation. With the deepening of the globalization strategy, the development prospects of Alibaba International and AliExpress will continue to maintain a good trend.

Alibaba International and AliExpress are two e-commerce platforms under Alibaba, but they have many differences. First, Alibaba International is aimed at the B2B enterprise market, while AliExpress is aimed at the B2C e-commerce market. Secondly, Alibaba International focuses more on bulk transaction cooperation, mainly for cooperation between buyers and suppliers. AliExpress focuses more on the individual and small business market with small purchases as the main focus. In addition, Alibaba International's product quality is relatively higher and the transaction cost is also higher, while AliExpress pays more attention to low cost, fast delivery, shopping experience and other aspects, and is more suitable for small purchases. In short, there are great differences between the two platforms in terms of positioning, target customers and transaction characteristics.

Ali's international site is a B2B platform, while AliExpress is a B2C platform. There are essential differences between the B2B and B2C business models, but most people only focus on B2C. When they talk about e-commerce, they think of Taobao and JD.com, and when they talk about cross-border, they think of small packages and direct mail. They have always used B2C thinking to think about the B2B model. But in fact, B2B is the main model in the business field. In general, the international site is dominated by the traditional foreign trade model, with large factories facing large buyers, long transaction cycles, settlement through letters of credit, and shipping in containers. A single transaction can easily cost millions or even tens of millions of dollars;