跨境电商的从野蛮发展走向合规化,3C电子类的产品的认证标准愈发多样与严格,跨境电商出口不仅要符合平台的合规要求(如2018年速卖通对婚纱、假发、3C数据线这些类目的不良卖家逐步清除),也要满足消费地区产品的合规要求(如欧洲当局对产品安全和环保方面执行严格的标准)。
As cross-border e-commerce has evolved from barbaric development to compliance, the certification standards for 3C electronic products have become increasingly diverse and stringent. Cross-border e-commerce exports must not only comply with the compliance requirements of the platform (such as AliExpress's gradual removal of bad sellers in categories such as wedding dresses, wigs, and 3C data cables in 2018), but also meet the compliance requirements of products in consumer regions (such as European authorities' strict standards for product safety and environmental protection).