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Where do you need trademarks on AliExpress?

| 2Person Answer

品时,您可能需要以下商标:

注册商标:拥有注册商标可以为您的品牌提供法律保护,防止他人在同一类别下使用相似的商标。注册商标可以为您的产品或服务建立独特的品牌形象,并增加消费者对您产品的信任度。

品牌商标:在速卖通上建立自己的品牌可以帮助您与其他卖家区分开来,提高产品的竞争力。品牌商标可以包括您的品牌名称、标志、标识等,以确保消费者能够识别和记住您的产品。

OEM/ODM商标:如果您从制造商那里购买产品并进行重新品牌化,您可能需要获得OEM(原始设备制造商)或ODM(原始设计制造商)商标授权。这将确保您在销售这些产品时不会侵犯制造商的知识产权。

授权商标:如果您计划在速卖通上销售其他品牌的产品,您可能需要获得该品牌的授权。这将确保您有合法权利销售该品牌的产品,并避免侵犯知识产权的风险。

Professional answer

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When you are selling products, you may need the following trademarks:

Registered trademarks: Having a registered trademark can provide legal protection for your brand and prevent others from using similar trademarks under the same category. A registered trademark can establish a unique brand image for your products or services and increase consumers' trust in your products.

Branded trademarks: Establishing your own brand on AliExpress can help you distinguish yourself from other sellers and improve the competitiveness of your products. Branded trademarks can include your brand name, logo, logo, etc. to ensure that consumers can recognize and remember your products.

OEM/ODM trademarks: If you purchase products from a manufacturer and re-brand them, you may need to obtain OEM (original equipment manufacturer) or ODM (original design manufacturer) trademark authorization. This will ensure that you do not infringe the manufacturer's intellectual property rights when selling these products.

Authorized trademarks: If you plan to sell products from other brands on AliExpress, you may need to obtain authorization from that brand. This will ensure that you have the legal right to sell the brand's products and avoid the risk of intellectual property infringement.

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Both Chinese and English trademarks are acceptable, but pure graphics are not. Chinese trademarks have no effect on store traffic. It is recommended to use pinyin or English, so that shoppers can remember our store brand and store.

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