1. Determine the target market and consumer groups: Understand the demand and trend of small home appliances, and determine the target market and consumer groups, such as young people, housewives, etc.

2. Research competitors: Check competitors' products, prices, promotion strategies, etc., and understand the competition in the market.

3. Analyze consumer demand: Study consumer demand and purchasing behavior, and understand consumers' concerns about small home appliances, such as price, quality, function, etc.

4. Determine product type and brand: According to market demand and consumer demand, determine the type and brand of small home appliances suitable for sale, and understand their characteristics, advantages and disadvantages.

5. Choose reliable suppliers: Choose reliable suppliers, ensure product quality and after-sales service, and reasonably control costs.

6. Formulate pricing strategy: Formulate reasonable pricing strategy based on factors such as product type, brand, competitors and consumer demand.

7. Design promotional activities: Design promotional activities such as limited-time discounts and discounts based on market demand and consumer purchasing behavior to attract consumers to buy.

8. Continuously optimize product selection strategies: Continuously optimize product selection strategies based on sales data and market feedback to improve sales performance.