Changing the title on AliExpress may affect the search ranking and sales of the product. The title is an important factor for search engines to determine whether the product meets the demand, so changing the title may affect the ranking of the product in the search results. At the same time, if the changed title is not attractive enough for consumers to click to enter the product details page, it will also affect sales. Therefore, changing the title needs to be treated with caution, and factors such as following the title specifications, considering keywords, and frequently changing optimization should be followed.

If a title itself has a high traffic, it is not recommended to change the title. If it has no traffic, the title should find popular keywords through the search market of Business Advisor and add them to the title to obtain more traffic.