在速卖通的热搜词中,通常可以通过以下几个维度来进行排序:
1.搜索热度:按照关键词被搜索的频繁程度从高到低排列。
2.曝光量:展示关键词所带来的商品曝光数量,从多到少排序。
3.点击率:依据关键词对应的商品被点击的比例高低进行排序。
4.转化率:根据关键词引导的购买转化效果,由高到低排列。
通过这些不同维度的排序,可以帮助卖家更好地了解市场需求和消费者行为,从而优化商品标题和描述,提高店铺的流量和销售业绩。
The hot search terms on AliExpress can usually be sorted by the following dimensions:
1. Search popularity: Sort from high to low according to the frequency of keyword searches.
2. Exposure: Display the number of product exposures brought by the keyword, sorted from more to less.
3. Click-through rate: Sort by the proportion of clicks on the products corresponding to the keyword.
4. Conversion rate: Sort from high to low according to the purchase conversion effect guided by the keyword.
Through the sorting of these different dimensions, sellers can better understand market demand and consumer behavior, thereby optimizing product titles and descriptions, and increasing store traffic and sales performance.