Step 1: Open an account

First, we need to register a seller account as a company or individual business owner.

Step 2: Submit entry information

Then, individual categories need to provide category qualifications, and they can only be operated after passing the review. If you want to operate a trademark, you need to provide trademark information and wait for the platform to review and pass. If your trademark cannot be found on the trademark qualification application page, you can add the trademark according to the system guidance. If you do not operate a trademark, you can skip this step.

Step 3: Pay the annual fee

Next, we have to pay the corresponding annual fee according to the selected business category.

Step 4: Complete the store information

After the payment is completed, please go to the seller backstage-store-store asset management to set the store name and second-level domain name. Be sure to follow the "AliExpress Store Second-level Domain Name Application and Use Specifications". If you are applying for an official store, please set up the brand official direct access and brand story content at the same time.

Step 5: Opening a store

Finally, after the settlement is basically completed, you can start publishing products and decorating the AliExpress store, and finally the store is officially opened!