1. Optimize the AliExpress store

The optimization of the AliExpress store includes picture design, decoration of the AliExpress store, related marketing, discount promotion in the store, etc. It is necessary to fully combine various factors to create a beautiful and attractive store. If you can get business by just opening the door to welcome customers, you need to find ways to make customers stay in your store for a longer time and come more times in the future.

2. Product quality

AliExpress merchants must pay attention to product quality, and the requirements for product quality will become higher and higher. Only high-quality products will have a way out, and the traffic of the store will also increase.

3. Take advantage of the AliExpress platform activities

The AliExpress platform has the most activities among many e-commerce platforms, without a doubt. AliExpress spends a lot of money to attract traffic for each big promotion, and the transaction is also obvious. As a seller, you must make full use of the various rules of the platform to introduce traffic into your own store, and then convert it into actual sales. Compared with the previous AliExpress operation, you don’t need to pay special attention to platform activities and you can still generate certain sales. In the future, you need to pay special attention to platform activities. Only in this way can you avoid falling behind in the next step of development.

4. Active traffic diversion and off-site marketing

When there are more and more sellers and the traffic on the site is obviously insufficient, if you want to operate a store well, you must take the initiative to combine your available resources to actively divert traffic from outside the site to your own store. For example, Facebook, Twitter, and Youtube are all good sources of traffic, and indeed many sellers have achieved significant sales growth through active traffic diversion. This will test the seller's off-site marketing capabilities.

Finally, AliExpress merchants also use AliExpress marketing emails. Using this function, they recommend buyers to subscribe to your store, so that buyers can learn about your latest products at the first time, thereby increasing the number of visitors and traffic to the store!