For AliExpress's full hosting service, merchants need to pay a certain deposit. Specifically, factories, OEM factories, and cross-border sellers with these resources can invest a deposit of 10,000 yuan to open a store.

The full hosting model provides many conveniences for merchants. For example, merchants do not need to hire professional AliExpress operators, thereby reducing operating costs; logistics fulfillment is fully handled by the platform, and merchants do not need to bear warehousing and cross-border logistics costs. In addition, fully hosted products will be labeled "choice" and presented to consumers in the "choice" channel of the AliExpress APP, which is conducive to increasing product exposure and sales.